YouTube Channel & Analytics Specialist

We’re Looking For A: YouTube Channel & Analytics Specialist who is responsible for the growth of the Brand YouTube channels on the platform, by programming and optimizing all content that goes out to our audiences. Engaging with our YouTube and Social communities, listening and reporting on analytics to suggest content concepts and areas of improvement for our videos. Grow the direct sales on YouTube by creating compelling community content. Become the last line of defense between content creation and our audiences, optimizing every video to its highest potential.

Location: Remote (Woodland Hills, CA)

What You’ll Be Doing:

• Publish engaging monthly content on all the Brand YouTube channels.
• Analyze data on our Brand YouTube channels and give strategic recommendations for content.
• Provide editors with analytics weekly to improve editing assignments.
• Stay up to date on social media trends and best practices, incorporation them into social media strategies.
• Create sales links for video content, tracking and reporting on the revenue of those links.
• Develop compelling community building strategies for our Brand YouTube channels and create community posts.
• Work with social media team to assist and analyze performance data on Facebook and Instagram, providing feedback to help boost engagement and reach.
• Researching new tactics and means to improve our Brand YouTube presence

Preferred Qualifications (Note: These are preferred and not required. We strongly encourage you to apply even if you don’t tick ALL of these boxes.):

• Deep understanding of YouTube SEO tactics and how to rank videos in Google/YouTube search.
• Ability to multitask, manage multiple priorities, and work well under pressure.
• Ability to constantly learn and adapt within a fast-changing environment.
• Passion for YouTube and an understanding of why content performs well on the platform.
• A firm grasp of the role of metadata, platform algorithms and the effect these two things have on content discovery and monetization.
• Deep understanding of how to build audiences in a digital environment.
• Ability to work both individually and in a team environment.
• Proficient with Google apps
• Highly organized and able to self-prioritize and manage multiple projects
• 3 years of experience managing YouTube channels, and analyzing analytics, 4+ years preferred 
• Experience with Salesforce Well versed in how to engage communities online Adept at Adobe Photoshop - and creating clickable YouTube Thumbnails (preferred)

Golden Perks & Benefits: 

• Comprehensive healthcare coverage – We cover 100% of premiums for medical, dental, and vision plans for employee-only plans.
• Through our charity sponsorships, you can make a positive impact on communities worldwide. We’ve donated over $6.1 million to date. 
• We match up to 3.5% of your 401k contributions, ensuring your retirement savings grow alongside your career. 
• 6 paid sick and mental health days, an Employee Assistance Program, free weekly yoga and meditation classes, and additional mental health benefits, because we take a holistic approach to your well-being.
• Invest in your future with our Employee Stock Ownership Plan, where company contributions fund your retirement plan with company stock. 
• Professional development opportunities with mentorship, continuous learning programs, and performance-based pay increases, empowering you to progress and excel in your career. 
• Tuition reimbursement program, which reimburses eligible tuition expenses up to specified amounts, empowering you to invest in your ongoing growth and development. 
• Work towards our collective goals and earn up to 2 extra weeks of pay each month, based on the achievement of KPIs. 
• Celebrate your accomplishments with our Win of the Week, Spot Bonus, Work Anniversary, and Shout-Outs programs, where your hard work is not only valued but also acknowledged and rewarded. 
• Reimbursements for a portion of personal cell phone and internet usage for eligible employees. 
• For those coming into our Woodland Hills, CA office, you’ll find a fully stocked kitchen and a free on-site gym. 
• Virtual and in-person company events, like our annual holiday party, happy hours, and virtual cooking nights, designed to cultivate connections and enhance work-life balance.

To read more about our Perks & Benefits, click here.

The anticipated salary range for this position is $55,200.00 - $73,700.00 plus annual & monthly KPI bonus potential.
Salary is based on a wide range of factors that include relevant experience, knowledge, skills, other job-related qualifications, and geographical location.

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